6 Steps for Creating A Successful SEO Strategy

Organic search engine traffic to your website is consistently ranked as the highest converting traffic you can have. It stands to reason that companies would want to increase visits- and essentially revenue -by establishing a successful SEO strategy....

Multi-Purposing Content: Smart, Fast & Easy

Remember that Michael Keaton movie Multiplicity, where he duplicates himself so that he can multi-task better between his wife and his job? His problem was that each clone was a little dumber than the first, so when the clones starting cloning themselves,...

19 Best Twitter Hashtag Monitoring Tools

Hashtags are extremely useful social media tools that can help you get more exposure, improve your social media reach and create successful social media campaigns. But knowing about Hashtag  monitoring tools isn't enough. You need to start...

Why Your New Buyer Personas Don’t Convert and How to Fix It

Inbound marketing is highly dependent on content , buyer personas, landing pages, social media and CTAs. Why? Because that blend of tactics is tightly intertwined. Without strong buyer personas, you don't know how who you're trying to attract. Without...

Marketing Automation Trumps Email for the Complex Sale

Email marketing is one of the most powerful tools in any B2B marketer's toolbox. Compared to traditional marketing strategies like direct mail, print advertising, and attending trade shows, email marketing has been proved to cost less and drive a higher...

9 Must-Haves for the Perfect Landing Page

Did you know that, on average, only 4% of first time visitors to a website are ready to make a purchase. That leaves 96% who may leave and never return. Instead of letting them go and hoping they will return, there is a better way. Why not capture their...

9 Ways to Truly Suck at Lead Management

Are your leads regularly turning into clients for your business? If not, the most likely reason is that you suck at lead management. The good news is there are ways to fix this. In this post we discuss 9 ways you suck at lead management and how to fix...